The Fashion Calendar, or: What is Pre-Fall?
August 08, 2014If you read any blogs or fashion magazines, you may be seeing the word Pre-Fall being thrown around. A fairly newcomer to the fashion lexicon, pre-fall collections are released in late July/early August as the summer lines go on sale and the fall collection isn't ready to be released yet. Pre-fall isn't anything new, for decades lightweight sweaters and corduroy slacks show up in the mall about this time of year. Pre-fall-- and its sister Resort-- collections have become major money makers for many designers which is why there's been an increased interest.
And also, when you close up the lake house and put the boat into storage, who really wants to continue wearing nautical motifs?
0 comments